Food Standards Agency
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Listen to this siteThursday 7 February 2008
Powys and Ceredigion Health Promotion and NPHS conducted a pilot Community Food and Nutrition Programme in Ystradgynlais between April 2004 and July 2007.
The programme's aim was to reduce barriers to access and affordability and therefore ultimately reduce the risk of chronic diseases linked to poor nutrition. At the end of the initiative the aim was that residents in Ystradgynlais would be both better informed as to what constitutes a healthy diet and able to access a number of community-based food-related projects such as local food cooperatives, local box schemes and healthy cooking.
Ystradgynlais was chosen as the area for the Community Food and Nutrition Pilot for a number of reasons. Firstly, it was regarded generally as an area of deprivation and is designated a 'Communities First' area. Secondly, it has also specific problems in relation to availability of fresh food – it no longer has a market and has few local shops selling fresh fruit and vegetables. And finally, there was some infrastructure in place that will allow for partnership working – they have a Communities First officer and an Inequalities in Health officer who had already been in post since 2002.
To effectively build on this infrastructure and to ensure sustainability of the project it was intended that the programme would run for three years and would be implemented by two local unskilled people who would train as Community Food Assistants (CFA) and be managed by a part time Health Promotion Officer (HPO). The programme was overseen by an Advisory Group of key stakeholders including the Food Standards Agency Wales (FSAW).
FSAW had particular responsibility for evaluation of the project in order to determine its appropriateness for other communities in Wales. Beaufort Research, an independent market research agency based in Cardiff, was appointed to conduct the evaluation.
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